Review Number: /2; Review Subject: Coolhunting: Chasing down the Next Big Thing Peter A. Gloor and Scott M. Cooper; Publisher Name: AMACOM; Place . Coolhunting: Chasing Down the Next Big Thing. Peter A. Gloor, Author, Scott Cooper, Author, Danah Boyd, Foreword by AMACOM/American Management. But while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. Coolhunting will take readers into the very.
|Published (Last):||18 March 2010|
|PDF File Size:||2.23 Mb|
|ePub File Size:||20.42 Mb|
|Price:||Free* [*Free Regsitration Required]|
Looking for beautiful books? It is about finding what is cool and putting that to productive use, whether by a small group of individuals or a large corporation.
Coolhunting Trendsetters Among Product Users: Book ratings by Goodreads. The authors do a great job of explaining their theories from every possible angle and make it very understandable for just about anyone due to the numerous examples, case studies, and antidotes. I have trouble calling this a business book.
Discovering Suspicious Patterns of Innovation: Open Preview See a Problem? Heel praktisch kun je zelf een coolfarmer en coolhunter worden, zo blijkt uit de ogenschijnlijk eenvoudige benodigde stappen. Dec 12, Kay rated it it was ok.
Goodreads is the world’s largest site for readers with over 50 million reviews. When I finished it I asked myself “Why did I read it? They’re fresh, they’re sexy, and most importantly — they’re cool. And now that I have finished the book I know that I certainly didn’t get what I was looking for.
Swarm creativity is creativity resulting from a collective mindset. Coolhunt in an Online Community.
Prior to his current position, Scott had experience in both the client and agency side of the business. Do-it-yourself coolhunting with technology 8.
Coolhunting: Chasing Down the Next Big Thing – Peter Andreas Gloor, Scott M. Cooper – Google Books
Hardcoverpages. Netscape Coolfarming Gone Wrong: Coolhunting will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn brilliant ideas into hot new trends. Now, anyone can learn how to: Immerse Yourself in the Swarm.
Peter Andreas GloorScott M. The title of the book is “Coolhunters. Detalhes do produto Formato: Benjamin Franklin coolhuntinf Role Model.
Coolhunting: Chasing Down the Next Big Thing
Coolhunting will take readers into the very heart of the search and show them how to find trendsetters, spot innovations, and turn brilliant ideas into hot new trends. Jeff Ledoux rated it it was amazing Aug 10, Swarms can better predict the future 4.
To see what your friends thought of this book, please sign up. It explains how to harness an organization’s natural ability to self-organize new processes spontaneously, and explains coolhuntng traits that characterize collaborative members and community behavior. I still need to have all this pulled together for me so I can recommend the book to someone interested in starting a business or make their business better. Dave Van rated it it was amazing Feb 17, Tho I realize more techie people might actually enjoy that part Interesting concept but coolbunting book itself seems a bit outdated.
Thanks for telling us about the problem.
Just understand you’ll not be discovering new trends and the next big thing immediately. Tracking Physical Interactions in Social Networks. Now, anyone can learn how to: Claudia Petrat rated it it was ok Mar 28, Now, anyone can learn how to:. As far as I am concerned, the book uses too much of its own terminology and has to spend too much time defining terms.
Other editions – View all Coolhunting: Check out the top books of the year on our page Best Books of Coolhunting by automated social network analysis 9. Interesting concept but the book itself seems a bit outdated. A company could increase its chance of surviving the dot com bubble if they actively went out and talked to their competitors quite often. Return to Book Page. To ask other readers questions about Coolhuntingplease sign up. The final pages actually predict what happened last fall to the big 3 auto ths, well before it happened.
Coolhunting: Chasing Down the Next Big Thing by Peter A. Gloor
But while many companies embark on the eternal quest for the next big thing, very few know how to actually find it. Its Cool to Share Knowledge. Marina Speranza rated it it was ok Jan 08,